Event Report
| Lang | Puja | Spend |
Meta | Google | CST | Retention | Organic | Total Txns |
New Dev | Total Dev | CPD | CPND | Revenue | ROAS |
Event = a set of puja IDs across languages (e.g. Pitru Paksha = Telugu 744 + Tamil 769 + Kannada 760...). The report sums spend, revenue, devotees, and source split across all the event's pujas. ROAS = revenue / ad spend. Create events by pasting the puja IDs; they're saved and reusable.